JAIDE is stepping into the sneaker scene with major heat—and a whole lot of jade. The JAIDE x New Balance 990v4 delivers a soothing green color palette that makes you want to chill and stunt at the same time.
Textured suede covers most of the upper, rocking light jade hues, while darker green accents hit the toe and heel like a perfect garnish. Mesh panels keep things breathable, because sweating stylishly is not the move. The 990v4 also features creamy midsoles, dual-tone laces, and yes—custom Willful Bias labels behind the tongue. That’s a nod to JAIDE’s narrative of pushing culture forward, one collab at a time.
Flip the box open and you’ll spot the matching pastel green packaging—because even the box has to be on point. As for the rollout? It’s not just a drop; it’s an event.
The JAIDE x New Balance 990v4 drops Summer 2025. JAIDE will launch this debut collaboration with Opening Night ceremonies in both Atlanta and Charlotte.
Whether you’re a jade-lover, a New Balance fan, or just tired of missing out on dope collabs, this one’s a must. It’s green, it’s clean, and it’s got that Opening Night energy.
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JAIDE x New Balance 990v4
Style Code: U990WK4
Release Date: 2025
Price: TBA
