Premium Goods Nike Air Max 1 718

From Houston to Brooklyn, Premium Goods has been living up to its name by providing locals with the choicest in gear. Now, the reputable retailer is bringing its trusted taste to another Nike collaboration via a hyper-limited Air Max 1.

Dropping on July 18th and only 718 pairs made, the Premium Goods x Nike Air Max 1 features a effective multi-colored arrangement of primary colorways. It starts with a green mudguard, a yellow mid-foot, royal blue quarter, a red ankle, and a navy blue heel. The entirety of the upper is built with smooth leather, save the white toe-box and the ankle collar. Premium Goods branding appears on both the heel (replacing the traditional Nike Air signage) and inside the special-edition shoe-box. White midsoles matched with crisp gum bottoms complete that classic look.

The significance behind the date and limited units is tied to Brooklyn, in which the entire borough is locked in with a 718 area code. Just how Premium Goods is managing to release these scarce units to the public remains unknown, but we do know that this drop is exclusive to Premium Goods in Brooklyn. Stay tuned for updates.