Awake NY has announced a brand new Air Jordan 5 collaboration with Jordan Brand. The upcoming “Bubblegum” Pink and “Black/Racer Blue” colorways were first shown off during Paris Fashion Week and have been teased on social media. Awake combines their signature streetwear style with the classic 1990 Tinker Hatfield model for this project.
The “Bubblegum” version of the Air Jordan 5 is built on a bright pink leather upper with grey tongues and red accents as a callback to the OG “Fire Red” Air Jordan 5. The “Racer Blue” colorway will also feature black leather uppers but will incorporate Awake’s iconic blue accents as a nod to New York City’s affinity for darker color schemes. Both colorways of the Air Jordan 5 feature an embroidered Awake “A” logo within the side netting. This will be one of the more unique customizations seen on a Jordan Brand project to date.
Additional details include embroidered “23” on the lateral heel, and an “NY” logo at the back. Supply is limited: the “Bubblegum” version will only see a 7,000 pair release with each shoe individually numbered, while the “Racer Blue” model will be limited to 13,000 pairs.
Release Details & Where To Buy
According to Kicks Finder, an EQL online raffle will take place for both colorways on August 17, 2025. The “Bubblegum” will also be available in an in-store EQL raffle for pick up at Awake NY on August 18th.
Awake NY Jordan 5 SNKRS Release Date
The “Racer Blue” version will also be released more widely through Nike SNKRS and select retailers on August 30th. Retail price is set at $230 USD.
Stay up to date with all upcoming Air Jordan releases from our Air Jordan Release Dates page. Be sure to follow us on Twitter and Instagram.
Awake NY x Air Jordan 5 “Bubblegum”
Color: Arctic Pink/Metallic Silver-University Red
Style Code: DV4982-600
Release Date: August 17, 2025
Price: $230
Awake NY x Air Jordan 5 “Racer Blue”
Color: Black/Racer Blue-Metallic Silver-White
Style Code: DV4982-004
Release Date: August 30, 2025
Price: $230
Aug 17 – EQL Online Raffle (Pink & Racer Blue, ships to winners)
Aug 17 – EQL In-Store Raffle (Pink only, pick-up Aug 18 @ Awake NY)
Aug 30 – SNKRS / NBHD Release (Racer Blue only)
Price: $230 USD
Production Numbers:
Bubblegum Pink – Awake NY exclusive, 7,000 pairs
Racer Blue – Wider release, 13,000 pairs
