Bad Bunny’s first-ever adidas signature sneaker is finally coming into focus. Celebrity photographer @diggzy recently captured the Puerto Rican superstar in Miami wearing the adidas BadBo 1.0, reportedly during a campaign shoot that also features Lionel Messi.
After months of blurry concert sightings and an exclusive teaser reveal at The Archive in Puerto Rico, this is our clearest look yet at the pair. The BadBo 1.0 blends basketball design elements with everyday comfort, echoing the retro-lux vibe of the adidas BW Army. Its defining feature — triangular suede cutouts — gives the silhouette a modern yet nostalgic twist.
The debut colorway keeps things clean with white and light brown suede panels, matching Bad Bunny’s oversized grey adidas sweatsuit seen in the shoot. That styling choice hints at the lifestyle-first direction of his growing adidas partnership.
adidas BadBo 1.0 Release Date
While adidas hasn’t confirmed official release details yet, the BadBo 1.0 is expected to launch in Spring 2026, likely between January and March, retailing for $160 USD. The shoe will be available on the adidas CONFIRMED app and in select stores worldwide.
With Bad Bunny set to perform at the Super Bowl on February 8th, fans are already speculating about a surprise drop around that weekend — something adidas has pulled off before with limited releases.
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