Pharrell’s JOOPITER platform is taking sneaker culture into luxury territory with an exclusive auction titled “Jordan’s Jordans.” The digital auction house will feature five rare Air Jordan Player Exclusives, each handcrafted for Michael
Jordan himself—spanning pivotal chapters of his career both on and off the court.
Bidding opens November 6–18, 2025, with each pair expected to fetch between $40,000 and $60,000 USD.
Air Jordan 1 “Chicago” (1985)
Leading the lineup is MJ’s Air Jordan 1 “Chicago” PE, a mid-cut version customized with eight eyelets instead of nine, reflecting his personal fit preference—size 13 on the left, 13.5 on the right.
Air Jordan 8 “Playoffs” (1993)
Next is a game-worn Air Jordan 8 “Playoffs”, laced during his 35-point performance against Atlanta in 1993’s opening playoff game. The pair later landed with Jordan’s longtime bodyguard, John Wozniak—the same man immortalized in The Last Dance.
Air Jordan 9 Baseball Cleat “Barons” (1994)
Jordan’s short-lived baseball chapter is represented by Air Jordan 9 cleats made for his Birmingham Barons stint, while the Air Jordan 11 “Concord” and “Bred” pairs complete the set—each signed and tied to his 1995–96 championship season and first post-retirement title.
Air Jordan 11 “Concord” (1995–96)
Air Jordan 11 “Bred” (1996)
For collectors, JOOPITER’s “Jordan’s Jordans” isn’t just another auction—it’s a once-in-a-generation moment to own history straight from the GOAT’s feet.
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