Physical feats start in the mental, or at least, that’s the guiding light for Nike’s newest performance tech. The Nike Mind 001 and Mind 002, the first products from the Mind Science Department, will be released on January 8th. The Mind 001, a mule and functional recovery model, retails at $95, while the 002, an all-day sneaker, clocks in at $135. All the colorways coming for either model can be found using the links below.
Scroll further for pair-by-pair “Where To Buy” sections for each colorway hitting the site on January 8th, and for a brief breakdown of what makes this innovation family one to pay attention to.
Men’s Nike Mind 001 HERE
Men’s Nike Mind 002 HEREWomen’s Nike Mind 001 HERE
Women’s Nike Mind 002 HERE
If you had any doubts that the athlete remains the focus of Nike’s business model, the Nike Mind program can assuage those concerns. While fostering peak physical performance is forever a propellant for the Swoosh, these two parallel models arrive as what the brand describes as their first shoes “to blend neuroscience with design.”
The bulbous platform that the Nike Mind series centers on is how that’s accomplished, built of 22 individually flexible pods. In shifting up and down, these are intended to activate “key pressure point areas” and stimulate the brain, additionally ensuring stability on top of its sensory benefits. Obviously, that dovetails well into the pregame mule in the Nike Mind 001, but the Mind 002 provides a more traditional interpretation of the concept, paired with sturdier uppers and an earnest lace system for more consistent everyday wear.
Nike Mind 001




Nike Mind 002




