Steph Curry’s sneaker free-agency just took another unexpected turn. Before tipoff on January 20th, he was spotted wearing the On THE ROGER Fire Pro, the signature shoe of tennis icon Roger Federer. That moment quietly made history, marking the first time an On sneaker showed up on an NBA court.
Since moving beyond a single brand, Curry has treated footwear like cultural storytelling. His rotation has ranged from Kobe Protros to Sabrina and Anthony Edwards signatures. He has also leaned into classics like the Reebok Shaqnosis and Travis Scott Jordan 1s. Each choice reflects respect for basketball lineage.
The On THE ROGER Fire Pro stands out because On has no basketball shoes. Still, the crossover feels logical. Tennis and basketball both rely on speed, balance, and lateral control. Performance demands overlap more than branding suggests.
There is also a personal layer. Roger Federer has supported Curry publicly over the years. The moment carried the tone of respect between icons rather than marketing placement.
This appearance places the On Roger Pro Fire inside a basketball context for the first time. It subtly challenges how performance categories stay separated. Curry continues to use footwear as conversation, not promotion.
While the On THE ROGER Fire Pro appeared January 20, 2026 during warmups by Steph Curry, there are no retail plans announced.
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Photos: Avery Hall (visualsbyave)
