Jordan Brand is leaning into holiday storytelling for 2026, and the Air Jordan 12 “Egg Nog” fits that direction in a refreshing way. Instead of relying on the usual red and green palette, the release draws from the warm, cozy feeling tied to the season’s traditions, giving the shoe a festive identity that feels more atmospheric than literal.
Rather than going bold with color, the design takes a softer approach that mirrors the look of the drink itself. The Sail upper gives the shoe a creamy, smooth base, while the brown accents on the eyelets and hardware nod to the warm spice notes you’d expect from eggnog. It feels subtle, seasonal, and thoughtfully tied to the theme without trying too hard.
The central DNA of the Air Jordan 12 remains intact. The iconic ribbed mudguard, premium materials and large Jumpman logo all remain firmly intact anchoring it to its roots. Seeing how those signature elements mix with the softer seasonal flavor is what gives the entire shoe intentionality.
This release also sits comfortably next to other holiday-inspired projects, like the rumored “Santa” Air Jordan 3 expected for Holiday 2026.
Air Jordan 12 Egg Nog Release Date
The Air Jordan 12 “Egg Nog” releases October 17, 2026 at select Jordan Brand retailers and Nike.com. The retail price tag is set at $205 USD.
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Air Jordan 12 “Egg Nog”
Release Date: October 17, 2026
Price: $205
(Mockup below by Sneaker Files / zsneakerheadz)
