The Whitaker Group is about to go on a crazy run in 2026. Consisting of four highly esteemed retail imprints, the James Whitner umbrella has announced a collaborative project with adidas through an Instagram teaser showcasing a number of footwear and apparel products set for a grand debut on February 20th.
A Ma Maniere, Social Status, APB Store, and the women’s focused Jaide are all included in this capsule that appears to be focused on “quiet rituals” and how tastefulness in gear applies to the everyday routines. A number of the silhouettes from the adidas Originals brand catalog are spotted in this moving mosaic; an official announcement is likely coming soon.
However, it’s possible that this could very well be the start to a seasonal collection with adidas, much like the KITH Classics line that drops seasonally.
Along with adidas Originals, The Whitaker Group has several projects set to launch this year with Nike and Jordan. We just revealed a full series of V2K Run collaborations across the four retailers, while Air Jordan Retro collabs, namely the Air Jordan 11, are expected to release this year. As of now, we’re aware of an APB Store x Air Jordan 11 Low and a Jaide x Air Jordan 11, but expect a few more on this growing list of collabs.
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The post The Whitaker Group Announces adidas Partnership, Adding To An Already Insane 2026
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The post The Whitaker Group Announces adidas Partnership, Adding To An Already Insane 2026 appeared first on Sneaker News.
