Jose Alvarado is bringing AND1 back into the NBA spotlight with two special Mad Game Pro “Knicks” player exclusives. The New York guard was gifted the pairs ahead of the Eastern Conference Finals, giving the brand a timely stage during the Knicks’ playoff run.
The Jose Alvarado AND1 Knicks PE arrives in two team-inspired makeups. One pair uses a white, blue, and orange color scheme, while the other flips to a black, blue, and orange look. Both versions feature bold orange detailing, gum-style outsoles, zip shrouds, and AND1 branding reworked with a Knicks-style circular logo on the tongue.
Alvarado has been wearing AND1 sneakers throughout the playoffs, making this PE moment feel like more than a random one-off. His hard-nosed playing style lines up well with AND1’s streetball background, especially for a brand trying to rebuild visibility around players with real on-court energy.
AND1 has also been making a wider push with Grayson Boucher, better known as “The Professor,” returning as a brand ambassador and director of talent. His role includes promoting the brand, helping recruit athletes, and launching his own signature line, which adds more context to AND1’s current comeback effort.
The Mad Game Pro “Knicks” PEs feel built for the moment. New York’s colors, Alvarado’s connection to the city, and AND1’s basketball history all come together on a sneaker that looks made for playoff attention.
Jose Alvarado is expected to wear the AND1 Mad Game Pro “Knicks” PEs when the Knicks take the floor for Game 1 of the Eastern Conference Finals on May 19th. No retail release details have been announced.
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