Nike offers a bit of muted modernity with the future Dunk Low “Just Do It.” Arriving Fall 2025, the shoe is fairly simple in its design, adhering to its DNA with a sharp white leather upper and off-white scaled-texture overlays. The scaled portion wraps from the toe through the Swoosh, adding visual interest but not overdoing it.
Detailing is understated, but thoughtful. In addition to the scaled upper, the “JUST DO IT.” slogan is embossed into the heel tab. With subtle fades and a laid back lettering style, it’s reminiscent of standard leather overlays on a Nike Dunk, but with a custom message. Custom tags are on the back of the tongue, which are identical in print. The insole graphics are oversized for branding, once again showcasing the brand’s heritage slogan.
The biggest difference between this Dunk and previous iterations is the interesting material combination. Shunning classic all-leather or canvas styles, this Dunk uses a faux-reptile texture to upgrade the silhouette. A smooth, matte, soft grey-green outsole contrasts the upper, creating symmetry to the shoe while also offering a touch of deviation.
The Nike Dunk Low “Just Do It” is set to release Fall 2025 retailing for $120 USD through Nike.com and select retailers.
Nike has been riding a wave of muted, premium, Dunks Lows, and this iteration is no exception. It’s a bit more low-key than other models, but it still has some depth to it.
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Nike Dunk Low “Just Do It”
Style Code: IB2262-100
Release Date: 2025
Price: $120