The return of the “Big Bubble” Air Max 95 has been a constant drumbeat throughout 2025, but the excitement is trending towards a fever pitch with the silhouette’s latest collaboration. The Levi’s x Nike Air Max 95, sporting the max cushioning underfoot, now comes clear into focus with official announcements from both brands at play, looming for a release on July 10th and 11th.
Already teased by notables in and outside of the Swoosh syndicate, some on-white shots reveal our closest look at the three denim-decked options to date. Raw edges define the sidewalls of each color, swapping between all-black, all-cream with a gum sole, and trademark blue jean shades. Now revealed for the first time, co-branded insoles additionally crash in with each pair, wearing trademark red and all-over prints with the heritage iconography of the San Francisco denim giant.
While anything Levi’s x Nike, Inc. has been the highest order of hype in recent history, the official campaign signals that it’s just as much of an occasion inside of each brand. Paige Bueckers and Keon Coleman, two NIL-turned-pro signees, feature heavily in these still and video promotional materials, with an additional appearance from Daniel Buezo of Kids of Immigrants fame, chipping in his own sneaker of the year contender in the closing weeks of 2024.
For those with an eye on apparel, a full Nike Canadian tuxedo will be on offer alongside the shoes, including a Levi’s x Nike Trucker Jacket and Baggy Jean. The former wears the collaboration loud and proud, with a Nike Swoosh logo plastered on the back, while the latter takes a more low-key approach by slipping the brand’s emblems on the rear patch and midway down the leg.
The Levi’s x Nike Air Max 95 in all three colorways is due out via Levi.com, the Levi’s App, and the brand’s in-store presences on July 10th. A SNKRS release will follow on July 11th — . Catch the new official shots included below.
