The latest Sashiko Gals x New Balance 993 project was created as a special installation for 1 Hotel Tokyo, where the handcrafted pairs are now on display in the property’s signature 38th-floor lobby. Rather than arriving through a normal retail rollout, this project was built to reflect the hotel’s sustainability-driven identity, giving the classic Made in USA runner a more artistic and story-rich presentation.
Each pair stands out through visible hand-stitching, layered textile panels, and patchwork details that bring Sashiko Gals’ signature approach to the New Balance 993. The mix of traditional repair-inspired techniques and premium New Balance construction gives the shoe a one-off feel, while the earthy setting at 1 Hotel Tokyo adds even more depth to the presentation. From the exposed stitching to the fabric swaps, the design leans heavily into craft, reuse, and Japanese textile influence.
The pairs will remain showcased at the hotel for about six months, making the installation itself the main event. That also means most fans will only get to see this Sashiko Gals New Balance 993 through images, since there is no wider launch planned.
Only 10 pairs were made available earlier this month through a Japan-exclusive custom order.
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